Steps to Launch Your Podcast — Masterclass

Laura McRae Podcast Manager

A 40-minute session to take your podcast idea from “maybe one day” to “I’m ready.”

This is for you if:

  • You’re curious about starting a podcast but have no idea where to begin
  • You want a quick overview without all the complicated tech talk
  • You’re not ready for a full program, but you do want a solid first step

What you’ll learn:

  • What gear + software you really need to start
  • How to identify your audience and set clear goals
  • Tips for naming your podcast + choosing your format
  • How often to publish and what to include in your trailer
  • Basics for interviewing guests + choosing your music
  • No overwhelm. No fluff. Just a straight-up roadmap to help you decide if podcasting is right for you — and what to do next.

By the end, you’ll know how to turn your idea into something real.

By the end of this masterclass, you’ll have a understanding of what’s involved in getting a podcast off the ground. It’s perfect if you’re just starting out and want to dip your toes in, without getting bogged down in learning editing or tricky tech stuff

Want to go deeper?

If you’re ready for a step-by-step path including editing and tech training, check out the Podcast Launch Program. It’s the full of practical resources, and guidance to help you launch your podcast with confidence.

Ready to take the first step? Join the “Steps to Launch Your Podcast Masterclass” today for just $19 AUD.

Laura McRae Podcast Consultant
Frequently asked questions

1. What is included in the Steps to Launch Your Podcast Masterclass?

The masterclass is a 40-minute recording where podcast consultant Laura McRae guides you through the 15 essential steps to launch your podcast. It covers recommended tech and software, audience targeting, goal setting, podcast naming, episode planning, show formatting, interview tips, music sourcing, trailer creation and show descriptions.

2. Who is this masterclass for?

This masterclass is for business owners and individuals who are thinking about starting a podcast but don’t know where to start. It’s ideal for those who want a concise, actionable guide to launching their podcast without having to research every detail themselves.

3. How long is the masterclass?

The masterclass is a 40-minute recording designed to provide a comprehensive overview of the podcast launching process in a short amount of time.

4. What will I learn from this masterclass?

You will learn the essential steps to launch your podcast, including:

  • The necessary tech and software
  • How to choose and understand your target audience
  • Setting podcast goals
  • Naming your podcast
  • Planning episode frequency and length
  • Formatting your show (interview, co-hosted, or solo)
  • Finding interview guests
  • Sourcing music for your podcast
  • Creating an engaging trailer, intro, and outro
  • Writing effective show descriptions
  • Promoting your first three episodes to gain traction

5. Is there any ongoing support after the masterclass?

The masterclass itself is a standalone resource, but additional support can be sought through our other services, such as 1:1 consulting or podcast management packages.

6. How is this masterclass different from other podcasting resources?

This masterclass is a concise, step-by-step guide delivered by an experienced podcast consultant. Unlike other resources that might be lengthy or fragmented, this masterclass provides a clear and direct path to launching your podcast in just 40 minutes.

7. Do I need any prior knowledge or experience in podcasting to benefit from this masterclass?

No prior knowledge or experience is required. The masterclass is designed to be accessible to beginners, providing all the basic information you need to start your podcast.

8. How can I access the masterclass?

The masterclass can be accessed by signing up here. Once you register, you will receive a link to the recording that you can watch at your convenience.

9. Can I watch the masterclass more than once?

Yes, once you have access to the masterclass, you can watch it as many times as you need to fully absorb the information and refer back to specific sections.

10. Will the masterclass help me with podcast promotion and growth?

While the primary focus of the masterclass is on launching your podcast, it does include tips on promoting your first episodes and making them binge-worthy to help you gain initial traction.

11. What if I have questions after watching the masterclass?

If you have questions after watching the masterclass, you can contact us for further assistance. We offer additional consulting services to provide more personalised support.

12. How do I get started with the masterclass?

To get started, simply sign up for the masterclass, and you’ll receive immediate access to the 40-minute recording. Follow along with the steps outlined, and you’ll be well on your way to launching your podcast.

Ingrid Reiger

“She pretty much took control and did it ALL. I told her what I wanted and then she carried out the wishes for the look and feel of the podcast to a Tee.”

Lisa Circosta

Lisa Circosta

Thank you for your invaluable support throughout the process of launching our class podcast. I am genuinely excited to share the results with our school community”

Carmen Braidwood

Carmen Braidwood

“As soon as I met Laura, I knew she could help me. She’s super friendly, and incredibly knowledgeable on all things podcasting. She answered my questions about what I needed to do to turn my idea into reality and showed me a clear path forward. I knew the only way to make that happen would be with Laura’s help. So I went for it!”

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