Author Archives: Podcast Support Services

You don’t need to start from scratch to launch your podcast If the thought of launching a podcast feels overwhelming or like “one more big thing” on your list, here’s something that might surprise you, your first few episodes might already exist. Those recorded webinars, masterclasses, live trainings, or even internal presentations you’ve delivered? They’reContinue reading “How to Repurpose Your Old Content for a Podcast”

Let’s talk about something that’s been coming up a lot lately, the pressure to turn your podcast into a full-blown video production. You’ve probably seen the high-end podcasts on YouTube like Diary of a CEO with glossy lighting, multi-camera angles, beautiful sets, and celebrity guests. It’s easy to feel like that’s the gold standard, andContinue reading “How to Grow Your Podcast Without Using Video”

If you’ve ever sat staring at your mic thinking “What on earth should I talk about this week?”, trust me, you’re not alone. One of the most valuable takeaways from a recent conversation I had with sales strategist Laura Canham was this: Plan your podcast episodes around what you’re actually selling. Sounds obvious, right? ButContinue reading “How to Plan Podcast Episodes That Actually Support Your Sales”

If your podcast isn’t growing the way you’d hoped, there’s a good chance you’re making one of the most common mistakes: trying to appeal to everyone. And I get it. When you’re putting so much time and effort into your show, it’s tempting to think that casting a wide net will bring in more listeners.Continue reading “How to Niche Down and Make Your Podcast More Successful”

I recently learned a valuable lesson about podcast interviews: over-preparing can hold you back. When you stick too tightly to a script, you risk missing those spontaneous, golden moments that make a podcast interview truly engaging. The best episodes are the ones where your curiosity leads and the conversation flows naturally. Embrace the “Mud Map”Continue reading “Podcast Interview Tips for More Genuine Conversations”