Want a podcast that supports your business, not just sits there?
You’re going to love this
Podcast Management & Strategy
More than just production, this is strategy, structure, and support combined
This is a full-service podcast experience designed to help you stay consistent, sound professional, and use your podcast as a tool for your business.
Because it’s not just about producing episodes. It’s about making sure your podcast is doing something for you.
If you’re a business owner with a podcast but your growth has slowed (or never really got going), you’re not seeing leads or opportunities, and it’s taking up more of your time than it should — or you simply want someone to take it off your plate and help you make it work properly — this is for you.
Let’s face facts…
Creating great content consistently is important. But on its own, it’s not enough.
Because if your podcast isn’t connected to your wider business and marketing, it won’t drive the results you want.
And this is where most people get stuck…
You’re trying to manage editing, uploads, and all the backend, while also figuring out what to say and how to actually grow your podcast, all on top of running your business and staying consistent.
And even when you’re doing all of that, it’s still not translating into clients or real growth.
Which is frustrating, because you know it should be working.
What if your podcast actually worked with your business?
Not as a separate thing you’re trying to keep up with, but as part of your overall marketing. Supporting your content, your visibility, and your offers.
I’m Laura, Podcast Strategist and your support behind the scenes
I’ve worked in marketing for over 20 years, so I don’t just look at your podcast in isolation.
I look at how it fits into your business as a whole.
How it connects to your content, your audience, and the way you attract and nurture clients.
Because your podcast shouldn’t just sound good, it should help grow your business.
That means:
- Turning episodes into content you can reuse
- Using your podcast to drive traffic to your website, emails, and social media
- Making sure what you’re saying connects to your offers
So your podcast becomes something that works with your business, not just alongside it.
I help business owners turn their podcast into something that feels simple, manageable, and useful for their business.
Because podcasting shouldn’t feel overwhelming, and it definitely shouldn’t feel like a waste of time.
Go from this…
Sitting at your laptop late at night, dragging audio files around, renaming episodes, uploading, formatting show notes, while your client work is waiting.
Opening your podcast doc to plan an episode, and staring at the screen, rewriting the same idea over and over because you’re not sure what you should be saying anymore.
Recording, publishing, ticking the box. But quietly wondering if anyone’s actually listening, or if it’s doing anything for your business at all.
To this…
Sitting down to record knowing everything behind the scenes is handled. No tabs open, no last-minute stress, just you focusing on your message.
Opening your notes and knowing exactly what you’re going to say, why you’re saying it, and how it fits into your business.
Publishing episodes that feel purposeful. Building trust, attracting the right people, and actually leading to opportunities.
Introducing…
Podcast Strategy & Direction
A full-service podcast experience where you stay in your zone of genius, and I handle everything behind the scenes while making sure your podcast is aligned with your business.
You bring the voice and I make sure it works.
WHAT’S INCLUDED
A tailored strategy and setup phase
We start by getting clear on your podcast and your business goals, then build a tailored strategy and plan based on what’s working, what’s not, and where the real opportunities are, before moving into ongoing production and support.
Professional audio editing
Your episodes are carefully edited so they sound clear, polished, and aligned with your brand. Helping you show up as the expert you are.
Episode upload, organisation, and scheduling
Everything is handled behind the scenes, from uploading your episodes to scheduling them properly, so your podcast runs smoothly without last-minute stress.
Episode descriptions and show notes
Each episode is supported with clear, engaging descriptions and show notes that reflect your voice and help your audience stay connected to your content.
Website integration and content publishing
Your show notes are formatted and published on your website, turning each episode into a piece of content that supports your visibility and drives traffic back to your business.
Ongoing performance insights
You’ll receive regular updates on how your podcast is performing, along with insights to help guide decisions and refine your direction over time.
Why work with me
Why am I different?
More than just editing
This isn’t just about producing episodes. It’s about making sure your podcast supports your business and fits into your wider marketing.
A strategic approach
With a background in marketing, I look at the bigger picture, not just your podcast, but how it connects to everything else you’re doing.
A true partner
I work closely with you, keep things organised, and make sure your podcast stays consistent, aligned, and moving forward.
INVESTMENT
from $880 AUD / month
Price based on a bi-weekly podcast with raw audio up to 35 minutes long
Still got questions?
Let’s make sure this is the right fit for you
How long does it take before you take over my podcast?
Once everything is signed and confirmed, we begin a two-week onboarding process before I take over the full management of your podcast.
This time allows me to properly understand your business, your podcast, and what you’re trying to achieve, so we’re not just jumping in, we’re setting things up properly from the start.
Here’s how that process works:
Ongoing management begins
Once everything is in place, I take over the production and ongoing management of your podcast.
Podcast questionnaire
You’ll complete a detailed questionnaire so I can get a clear picture of your business, your goals, and your podcast, along with any assets I need to get started.
Podcast review
I carry out an in-depth review of your podcast, looking at your content, structure, positioning, performance, and how it connects to your business.
Strategy development
Using everything gathered, I create a tailored strategy to guide the direction of your podcast moving forward.
Strategy call
We go through the plan together, align on the approach, and make sure everything feels clear before we begin.
Is there a minimum commitment?
Yes, this is a 3-month partnership. This gives us the time to properly understand your podcast, implement the strategy, and see meaningful progress. It’s not about quick fixes, it’s about creating something that actually works long-term.
Can this be tailored to my needs?
Yes. While there’s a core structure to the service, I know every business and podcast is different. We can adjust elements of the support to suit your goals, your workflow, and what you need most.
How many episodes are included?
This is based on bi-weekly episodes up to 35 minutes of raw audio. If your episodes are longer or you publish more frequently, we can adjust the package to reflect the additional time and support required.
Turn your podcast into a strategic part of your business that builds your authority, connects with the right people, and creates real opportunities.
