I recently learned a valuable lesson about podcast interviews: over-preparing can hold you back.
When you stick too tightly to a script, you risk missing those spontaneous, golden moments that make a podcast interview truly engaging. The best episodes are the ones where your curiosity leads and the conversation flows naturally.
Embrace the “Mud Map” Approach
Instead of scripting every question, I now create a flexible outline, or what I like to call a “mud map.” It gives me structure, but also the freedom to follow interesting threads as they appear.
This approach was reinforced in a recent conversation I had with Carmen Braidwood, a media trainer and former radio host. Carmen shared how letting go of rigid scripts has helped her deliver more engaging, authentic interviews, something she honed in both live radio and podcasting.
Actionable Steps to Enhance Your Podcast Interviews
Want to keep your podcast conversations more genuine and engaging? Here are some simple, effective tips you can apply right away:
• Create a Flexible Outline
Instead of scripting word-for-word, jot down key talking points. This lets the interview feel natural while keeping you focused.
• Trust Your Curiosity
If your guest says something intriguing, follow that thread. Listeners love hearing honest, in-the-moment conversations.
• Embrace Pauses
Don’t rush to fill the silence. Often, the most thoughtful insights come when you give your guest space to think.
• Have a Pre-Chat
Take 5–10 minutes before recording to connect with your guest. This helps set a relaxed tone and makes both of you more comfortable.
• Keep It Natural
Avoid robotic intros or question-by-question formats. Instead, let your episodes feel like real conversations. Audiences are drawn to authenticity, not perfection.
Want to Hear This in Action?
In my latest episode of Podcasting for Business Owners, I chat with Carmen Braidwood about how to let go of over-preparation and have truly meaningful conversations with your guests.
We also discuss a brilliant interview clip featuring Andrew Denton and Michael Stipe, which shows how props can help guests open up in an interview.
Click here to listen to the full episode
Final Thoughts
You don’t need to be the perfect interviewer. You just need to show up with curiosity, structure, and the willingness to let the conversation evolve.
In the end, it’s the real, unscripted moments that make your podcast stand out.