Why podcasting is the ultimate platform for connection

 

Feeling frustrated with social media?

Posting consistently but still not getting the reach? Instagram, Facebook… they hold all the cards, deciding whether your content is worthy of your followers’ eyeballs. You may have 20K followers, but if Instagram doesn’t like the look of your post, 600 of those followers might only see it!

The challenge of blogs

You can pour your heart and soul into your blog, but who’s really reading every last sentence? People might skim, glance, or worse, just click away after a couple of minutes.

The blink-and-miss Era of TikTok and Instagram reels 

Attention spans are shorter than ever and capturing someone’s interest for more than a few seconds is a task in itself.

The power of podcasting

But if someone subscribes/follows your podcast, as soon as you release an episode, that episode drops into their podcast player. The listener has control, not the algorithm!

The value of meaningful conversations

You could have a 45-minute episode. Sure, someone might stop listening after 30 minutes, but that’s still 30 minutes! With podcasts, you’re not just fighting for a fleeting moment of attention; you’re having meaningful conversations with people who stick around.

The long game of podcasting

Podcasting isn’t a sprint though; it’s a marathon. You might launch your first few episodes and hear crickets. 30 downloads? That’s a start! According to Buzzsprout, you’re right on track. 30 downloads is average for the first 3 episodes, so anything over that and you’re already beating most podcasters!

Building solid connections

Podcast growth can feel like watching grass grow sometimes. But the connections you forge are rock solid. It’s not about numbers; it’s about building a loyal tribe who tunes in week after week.

The journey is worth it

It’s like planting seeds. You need to nurture your podcast, water it with passion and dedication. Rome wasn’t built in a day, and neither was a thriving podcast audience.

Ready to take the plunge?

Podcasting isn’t for the faint of heart. But trust me, the journey is worth it. Stick with it, keep honing your craft, and watch your podcast soar to new heights.

Inspired to stick with it?

If you have a podcast already and have been feeling a bit “meh” about it. I hope this inspired you to stick with it! And if you haven’t started your podcast yet, then I hope this encouraged you to start!

And remember, if you need support with the launch and maintenance of your podcast, get in touch!