Author Archives: Podcast Support Services

Why You Should Launch Your Podcast With a Trailer

When starting a new podcast I always recommend that you launch with a trailer before your episodes.

When you launch a podcast, it needs to be submitted to all the major podcast directories, Spotify, Google, Apple etc. Some of these directories can take 7 days to approve your podcast.

By uploading your trailer before your episodes, you’re giving yourself time to make sure everything’s set up correctly BEFORE the official launch of your episodes. You don’t want to launch with an episode, and then find out there’s a problem.

9 proven ways to market your podcast for steady growth

You’re here because you’re wondering how to market your podcast. Maybe you’re new to podcasting, or you may have a podcast already and you’re wondering how to attract new listeners.

Before you launch your podcast, it’s important that you truly understand your audience. Is your podcast valuable and unique? If it’s not either of these, you may struggle to grow your podcast audience, no matter how much marketing you do.

Also, bear in mind that it can take 5-6 months for your listenership to start increasing. It’s normal to have little engagement at the beginning, so try not to feel too discouraged.

Here are a few ideas you could try to market your podcast. You could try and test a few and see how you go.